Monday, August 14, 2006

The phrase "California Mortgage for Mesothelioma Lawyer" is valued at 5,000 US Dollars or 200,000 Baht a Day!!!

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I am not joking!!! Just the word "Mesothelioma" alone is valued at approximately 30-50 US Dollars or equivalent to 2,000 Thai Baht per 1 single click!!! according to the data I digested and retrieved from various websites. Months ago it was bid at about 100 US Dollars a click.

What is "Mesothelioma" then?

It is an uncommon type of lung cancer caused by explosure to asbestos. Those who suffer from this kind of disorder may therefore require special medical treatment hence exceptionally high medical treatment charge. This implies the chance to survive is extremely slim(I think and I am quite sure ^^) so "Let's sue the employer for some big compensation!!!". It is worth for advertisers drawing customer prospects by bidding big on such a keyword.

For your information, taken from, it said about mesothelioma that "most people who develop mesothelioma have worked on jobs where they inhaled asbestos particles, or have been exposed to asbestos dust and fibre in other ways, such as by washing the clothes of a family member who worked with asbestos, or by home renovation using asbestos cement products."

It seems anyone of us can be exposed to asbestos as it is of cement products!!!

By the way, nevertheless according to the Overtue keyword tool, the maximum bid price is only at 9-10 US Dollars!!!

241,299 searches were done by Google in June on "Mesothelioma" followed by the phrase "Mesothelioma Lawyer" with 74,513 searches, the top and the second bid keywords respectively as far as mesothelioma is concerned.

"California Mortgage" is usually top-bid at about 10 US Dollars, quite low when compared to "Mesothelioma".

Why California Mortgage???

No ideas!!! I just notice that many keywords always come with the word "California" such as California Divorce Lawyer, etc.

Generally top paying keywords are usually associated with 3 fields, medical, financial and legal areas.

So for the phrase, "California Mortage for mesothelioma lawyer", all the words combined with 100 clicks a day could be valued at 5,000 US Dollars. Think conservative, make it only 50% as it is rare to have the word "mesothelioma" ads displayed on your website hence 2,500 USD a day for small website like mine. But how about high-traffic websites like 200 or 500 clicks a day with medical or legal affairs-oriented contents???!!!!!

Making 5,000 US dollars a day using such keywords(top paying keywords with a huge number of search) is possible this way!!!

PS. My methodology is subjective and just for fun but it is possible, isn't it?